ABOUT US

Roof is a team of creators and storytellers who drift toward the quirky, the whimsical, and the uncharted. We love to imbue emotion in every frame, and every color, to craft visual stories you can’t help but watch over and over.

Roof was founded in New York by two Brazilians that, at the peak of their careers, decided to start a new studio with a unique taste and pipeline focusing on delivering exceptional quality with a high level of detail. On the year of 2021, Roof was ranked the most awarded animation company in the US; today, we celebrate 10 years of building partnerships with brands and media-makers all across the universe.

MEET THE CREATIVES

VINÍCIUS

Hailing from Rio de Janeiro, Brazil, Vinicius Costa is Co-Founder of ROOF Studio. Known for creating fantastic and unique worlds through design and animation, he is drawn to imagining places you'd want to visit again and again (or maybe even in real life) – and making pleasant connections with people along the way. The press celebrates his work for being "jaw-droppingly detailed, original and weird..." along with other superlatives like, ”stunning craftsmanship and imagination!” A Clio and ADC Young Guns winner, Vinicius has also spoken about his whimsical style at design conferences worldwide. His canine friend, Lancelot -- a big name for a small dog -- is always in the office. While Lancelot doesn't know the first thing about 3D, he's quite adept at crashing video calls with cuteness.

Guto Terni is a multi-faceted director and entrepreneur in the world of animation. Prior to co-founding ROOF Studio in 2012, he ran his own animation studio in Brazil. He would go on to be a partner at VetorZero, the largest VFX and animation company in Latin America at the time. Guto is well-versed in 2D, 3D, and stop-motion animation. His long animation career is decorated with Cannes Lions, Clio awards among others – recently, an AICP Award for his short film, "What is an MRI?" (2019), which was part of the "Imaginary Friend Society" campaign for the Pediatric Brain Tumor Foundation. In his spare time, he loves to make music and complain about NYC winters.

GUTO

LUCAS

Lucas Camargo a.k.a UntitledArmy, is an artist and director based in Brooklyn NY. He is cursed to draw obsessively the stream of life before him and whatever else might come to his mind.

Lucas used to be an AD Agency Creative Director at places like Saatchi & Saatchi and Ogilvy NY, developing work for Amex, Ikea, Coke, Nike and many other clients. Now, he is just a puppet of a big art master plan that might take him to nowhere but helps him to struggle through life. He directs 3D animations, creates soulful characters and speaks about his unique art in international events like Pictoplasma among others.

Sophie Koko Gate’s visual universe is immense. With her illustrative style, Sophie presents the weird and wonderful and all in between. After graduating from the Royal College of Art with her second year film being in the Official Selection at both the BFI Film Festival and at SXSW, she has been able to create work for commercial clients such as Google and Airbnb without sacrificing the personality that makes her work unique..

SOPHIE

DANIEL

Daniel works encompasses projects for film, music videos, series, visual arts, advertising and music, his work usually explores Humanity through Animation, Daniel finds himself drawn to themes and stories that he feels he can learn from, he has experience as mixed media artist and he combines different techniques seamlessly to create unique narratives that is able to extract emotions from people.

He is a multi award winning director with a wood pencil from D&AD Awards and word selected by the Annecy festival he splits his time doing workshops sharing his knowledge with others, he is a one of a kind artists with a unique technique under his belt, Daniel just finished developing a music video for London-based musician Jacob Collier’s song “He Won’t Hold You”.

Thiago Steka is an animation director and illustrator whose body of work is filled with character-based 2D animations with a cinematic flair and a dash of humor. Passionate about crafting visual stories, he traversed many fields in the advertising industry before finding the sum of everything he loves to do in animation. He has created campaigns for such global clients as Ikea, Viacom, Ford, and TetraPak, and has earned several Gold, Silver, and Bronze honors from Promax.

THIAGO

NIDIA

Nidia is a Portugal-based Director who loves to create visually engaging moving images. With a background in graphic design and a knack for motion, she enjoys exploring various roles, including Creative Direction, Art Direction, and Directing. Nidia is interested in the blend of 3D design and organic movement and uses this unique combination in her work. Throughout her career, she has collaborated with studios worldwide and has worked with a diverse range of clients, including Microsoft, HP, Meta, Riot, and many others.

Nidia's dedication to crafting styleframes for pitches, Art Direction, Digital Art, and commissioned pieces has led her to create impactful visuals for various projects. With a passion for experimenting with storytelling, she consistently tries to bring fresh and exciting ideas to her work.

Based in the sunny city of Los Angeles, California, Hi-Lo is a creative studio focused on motion graphics and animation led by the Brazilian creative duo Bruna Imai and Diego Coutinho. Diego is passionate about creative problem-solving and powerful storytelling. His diverse portfolio showcases a range of techniques spanning stop-motion, 2D, and 3D animation, meaning he is uniquely positioned to not only select the best medium to tell authentic and emotionally captivating messages and stories but also create unique approaches through collage and mixing of techniques. Bruna Imai is a Japanese-Brazilian creative director, designer and illustrator with over 12 years of experience. Bruna’s design versatility is paired with wonderfully clear storytelling. Not only does she breathe life into scripts, but she also has an uncanny ability to make complex and abstract concepts accessible visually.

BRUNA IMAI & DIEGO COUTINHO

OUR SERVICES