“It is not everyday that you can cut a truck in half and do a cool car demo!”
We worked on this Honda demo commercial showcasing the anatomy of the new Honda Ridgeline truck. This film was shot live action with lots of CGI. It was a heavy visual effects production whose aim was to entertain while informing. We were thrilled to make such a technical film, which is normally outside our wheelhouse and to see the awesome team at RPA come up with all the technologically relevant creative was inspiring.
Guto Terni, Lucas Ribeiro, Athos Sampaio
Carl Mok, Tim Regan
Alejandro Echeverry, Reinaldo Furegato
Guto Terni, Shane O'Hara
“This is not a standard car demo, this film uses lots of smart moves to seamlessly connect parts from CGI to live footage.”
We worked on this second Honda Demo film where we did a lot of seamless unexpected transitions throughout. They go from optical illusions to actual moments where the CG car merges into real live car footage. We put a lot of attention on the small details and every angle and move is planned to function with ease and grace.
Guto Terni and Vinicius Costa
Lucas Ribeiro, Aaron Kemnitzer, Heber Conde, Guto Terni
Manu Gaulot, Renato Carone, Guilherme Ferreirinha, Marcelo Bortolini
Shane O'Hara, Joe Nguyen, Henrique Campanha, Leonardo Vieira, Arthur Vieira, Pedro Kobuti