This film has a juxtaposition of a more minimalistic appearance with a very complex transformation behind.
This Nespresso campaign is centered around a single action that required a very clear communication. The campaign consists of a series of videos and prints.
There were different ways to attack these capsule transformations. Our choice was not to trick people with fast transitions and jumpy frames but instead to pay attention to the flow and assume every fold and distortion, allowing it to unfold smoothly in front of your eyes. We rigged these objects to perform in very specific ways based on isolated sequences. These fantastical transitions required a lot of R&D and to us, the final result was definitely worth it.
Pediatric Brain Tumor Foundation (PBTF)
Heber Conde, Shane O’Hara, Vivi Adade
Pedro Minho,Victor El Guy, Lucas Camargo, Rafael Martin, Fabio Valle, Bruno Jacob, Basia Tran.
ADDITIONAL CONCEPT ART
Renan nuche, Fernando Peque, Estevao Chromiec
Rayza Alvarez, Alex Liki, Jean Marcel, Danilo Gerrard, Lucas Camargo, Thiago Batista, Lucas Ribeiro.
Vivi Adade, Danilo Pinheiro
Derek Henriques, Guto Terni
Alfredo Hisa, Heber Conde, Lucas Ribeiro
Mallo Ryker, Alex Ferreira Simões, Diego de Paula, Nico Pateta, Marcelo Zanin, Michel Denis da Silva, Rafael Polanczyk, Renato dos Santos Sena, Heber Conde, Paul Wei, Marcio Nicolosi.
Josemar Queiroz, Shane O`Hara
3D LIGHTING / RENDERING
Joe Nguyen, Shane O`Hara, Vinicius Paciello, Guto Terni, Josemar Queiroz.
Shane O`hara, Guto Terni, Josemar Queiroz, Flavio Mac, Lucas Ribeiro
Gustavo Groppo, Guzz Soares
Marcelo Bortolini, John Harrison, Bruno Ferrari, Guto Terni, Shane O`hara
Heber Conde, Flavio Mac